Program-Level Public Information and Outreach Examples

National Work Zone Awareness Week: A Decade of Safety Success
FHWA Public Roads article that describes how the NWZAW campaign took root, what strategies have proven effective at improving safety, and what work remains to be done.
Each year in the spring, National Work Zone Awareness Week (NWZAW) is held to bring national attention to motorist and worker safety and mobility issues in work zones. Since 1999, FHWA has worked with the American Association of State Highway and Transportation Officials (AASHTO) and the American Traffic Safety Services Association (ATSSA) to coordinate and sponsor the event. The first national event was held at a work zone in Springfield, VA, in April 2000. Over the years, other transportation partners have joined the effort to support NWZAW. In addition to a national event conducted each year, many States host their own NWZAW events.
2025 National Work Zone Awareness Week, April 21-25: Respect the Zone so We all get Home. This year, the North Carolina Department of Transportation (NCDOT) is hosting the 2025 National Work Zone Awareness Week (NWZAW) kickoff event on April 22 with the theme “Respect the zone so we all get home” The NWZAW kickoff event will be held on at the intersection of Blue Ridge Road and Hillsborough Street in Raleigh, N.C.
Everyone plays a role in work zone safety. Support NWZAW and promote the weeklong commemoration activities including:
- Work Zone Safety Training Day: April 21
- National kickoff event: April 22
- Go Orange Day: April 23
- Social media storm: April 24
- Moment of silence: April 25
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Original article published by US Department of Transportation